Decision Making

NPR: To Aristotle, the ideal politician was a person of high virtue, one of the best and most capable members of society. Though Machiavelli also used the word “virtue” to describe his own ideal, he obviously meant something different, more akin to a paranoid, power-hungry psychopath. The contrast leads to an More

Real Simple: Why is decision-making so agonizing? There’s an explosion of options in all areas of modern life—careers, wireless plans, shampoo. So we’re overwhelmed by choice? Definitely. Also, people don’t really know what they want. How can we narrow things down? By focusing on only the factors that are most More

Read about the latest research published in Psychological Science: A Thousand Words Are Worth a Picture: Snapshots of Printed-Word Processing in an Event-Related Potential Megastudy Stéphane Dufau, Jonathan Grainger, Katherine J. Midgley, and Phillip J. Holcomb Several large-scale studies of word recognition have been performed; however, these studies have been behavioral More

The New York Times: In his 2008 best-selling book, “Predictably Irrational,” Dan Ariely, a Duke University professor of psychology and behavioral economics, proposed the idea of a “self-control credit card.” In theory, this card would hinder one’s ability to spend excessively by initiating warning alerts to designated overseers or shutting More