The Wall Street Journal:
When 14-year-old Brian O’Neill of Washington, D.C., wanted to find out what his friends had been up to over summer vacation, he did something radical: He asked them. Unlike most kids his age, Brian isn’t on social media. He doesn’t scroll through his friends’ Instagram shots or post his own, nor does he use Facebook or Snapchat. “I don’t need social media to stay in touch,” he says.
In a study published this spring in the journal Psychological Science, researchers created an Instagram-like program and then used fMRI scans to measure teens’ reactions to the photos that received more or fewer likes. What they discovered was a process of “quantifiable social endorsement,” with teens using what received likes on social media “to learn how to navigate their social world.” But such cues can be adaptive or maladaptive. The researchers found that adolescents “were more likely to like a photo—even one portraying risky behaviors, such as smoking marijuana or drinking alcohol—if that photo had received more likes from peers.”
Read the whole story: The Wall Street Journal