The Huffington Post:
Before you share the news about your recent job promotion on Facebook, consider this: Researchers have found that a little humble-bragging can backfire. In other words, your false modesty is pretty transparent, and people detest you for it.
The difference between a humble brag and a traditional brag is the way in which a person presents her accomplishment…
The study, which comes from researchers at City University London, Carnegie Mellon University and Bocconi University and was published in Psychological Science, reveals that humble-braggers misread the affects of their self-promotion: They overestimate positive responses and emotions and underestimate negatives ones.
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