Look Angry If You Want People to Give In

Discovery News:

Remember the middle-school taunt: “Is that a threat … or a promise?” If you want to get the most out of a threat in the adult world, don’t let there be any question about it: Look the part, suggests a new study.

In two experiments, people were more willing to give into demands for a larger share of $1 when the person asking for more money looked angry.

During one of the experiments, 870 participants were given the task of splitting up $1 with someone else. If they couldn’t agree, neither would get anything. When an actress demanded 70 cents on the dollar with an angry expression, more people agreed than when she used a neutral expression.

Read the whole story: Discovery News


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