Identifying Cultural Defaults for Global Climate Adaptation (Poster)

Posters

Keyword: Cultural Diversity

Abstract: We investigate culturally-linked psychological defaults (“cultural defaults”) as a theoretical basis for generating culturally-attuned messages that motivate action for climate adaptation. Through large-scale surveys and cultural product analysis, we identify a constellation of cultural defaults that vary across subgroups in the U.S. and between U.S. and East Asia.