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PSYCHOLOGY ON ORDER: HOW RESTAURANTS GET YOU TO SPEND MORE
Associated Press: You may think you’re immune to transparent sales pitches like “Do you want fries with that?” But the tactics restaurants use to nudge you into spending a little extra may be subtler than
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The Psychological Difference Between $12.00 and $11.67
The Atlantic: Of the lunch spots near my office, the chain Le Pain Quotidien’s menu always demands more of my attention than others. The reason that the menu at Le Pain Quotidien is unusual isn’t
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Rent the Runway means you can always wear something new. Should you have to?
The Washington Post: The main entrance to the new Rent the Runway boutique, which opened just in time for New Year’s Eve celebrations, faces M Street NW in the middle of old Establishment Georgetown. Despite the high-tech
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The Psychology Behind Impulse Shopping
The Wall Street Journal: Is the impulse buyer an endangered species? As the Wall Street Journal reported, “A new intentionality has taken hold of shopping. Many Americans have the money and the will to spend. But
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Shop Yourself Happy
The Atlantic: This year, a few pure souls might celebrate a freegan Christmas. Some will opt for a “Buy-Nothing” holiday. Others still will pull off a DIY Hanukkah. The vast majority of people who have some disposable income, however
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5 Reasons Why You Give Such Awful Presents
Time: We’ve all suffered through that awkward silence at least once, the one that comes right after someone opens the holiday gift that you selected—and that’s somehow not quite right. In fact, it’s a horrible
