The New York Times:
How scientific are the “matching algorithms” of online-dating Web sites?
For a fee, many dating sites will collect data about you, crunch the numbers and match you with someone who, as eHarmony puts it, has been “prescreened for deep compatibility with you across 29 dimensions.” Sites like Chemistry, PerfectMatch and GenePartner make similar scientific-sounding claims.
But can a mathematical formula really identify pairs of singles who are especially likely to have a successful romantic relationship?
We believe the answer is no. It’s hard to be certain, since the sites have not disclosed their algorithms. But — as we and our co-authors argue in an article to be published this month in the journal Psychological Science in the Public Interest — the past 80 years of scientific research about what makes people romantically compatible suggests that such sites are unlikely to do what they claim to do.
Read the whole story: The New York Times
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