Members in the Media
From: Scientific American

Revealing the Psychology of Playing Card Magic

Scientific American:

Think of a playing card. Got one in mind?

Although it may have felt like a free choice, think again: Most people choose one of only four cards, out of a deck of 52. For now, remember your card — we’ll return to it later.

For thousands of years, magicians have amazed audiences by developing and applying intuitions about the mind. Skilled magicians can manipulate memories, control attention, and influence choices. But magicians rarely know why these principles work.  Studying magic could reveal the mechanisms of the mind that enable these principles, to uncover the why rather than just the how.

Read the whole story: Scientific American

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