Members in the Media
From: The Toronto Star

I 5683 you: When texting takes over our brains

The Toronto Star:

Trying to get your crush to notice you? You may want to change your cellphone number.

Frequent texting has so rewired our brains, says a recent German study, that when dialling numbers we unconsciously think of the words behind them. We even adopt the emotional feeling of the words, such that we prefer dialling numbers that correspond to “positive” words, such as LOVE (5683) or FRIEND (374363), rather than FEAR (3327) or SLIME (75463).

Read the whole story: The Toronto Star

More of our Members in the Media >


APS regularly opens certain online articles for discussion on our website. Effective February 2021, you must be a logged-in APS member to post comments. By posting a comment, you agree to our Community Guidelines and the display of your profile information, including your name and affiliation. Comments will be moderated. For more information, please see our Community Guidelines.

Please login with your APS account to comment.