Uncategorized

The New Norm

NPR: Our second story involves a grand experiment in shifting a social norm, this time of an entire nation. In the 1990’s McDonald’s decided to open the first ever McDonald’s in Moscow, but were impeded by the social norms around smiling and customer service in Russia. In this story Alix More

Psychology’s First Superhero: Celebrating Wonder Woman At 75

Fast Company: William Moulton Marston—an attorney and psychologist who invented a systolic blood pressure deception test, the precursor to the modern polygraph—created Wonder Woman as a new type of superhero who, beyond her strength, used wisdom and compassion as weapons against evil—not to mention a magic golden lasso to compel More