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Thinking of Time as Money Stifles ‘Green’ Behaviors
A study demonstrates that the way we’re paid—not just how much—can exert a disturbing influence on our willingness to recycle.
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The problem with Earth Day? Human psychology
The Washington Post: This Earth Day, as always, you are going to hear a great deal about the importance of protecting the planet — and about how you can do your part. You might, for instance, adopt
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Old (Commuting) Habits Die Hard
Convincing people to switch from driving their car to taking the bus to work isn’t easy. But when the environmental charity group WWF announced that it would be moving its United Kingdom headquarters to another
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Want to get conservatives to save energy? Stop the environmentalist preaching
The Washington Post: In San Diego, the solar rooftop market is booming. And no wonder: Electricity is expensive, but sunshine is plentiful – and it doesn’t hurt that California has shined its policy radiance on the solar
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Time-as-Money Mindset Decreases Green Behaviors
Pacific Standard: How can people be convinced to think about the environmental consequences of their behaviors? New research suggests one surprising piece of the answer may be: Pay them a salary, rather than an hourly
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The Prius as an Oddly-Shaped Status Symbol
The Atlantic: The mid-2000s Toyota Prius was a weird-looking box of metal: Viewed from the front, it sloped upward with swollen curves. From the back, it was chunky and pug-nosed. But from a marketing perspective
