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Warning of Potential Side Effects of a Product Can Increase Its Sales
Drug ads often warn of serious side effects, from nausea and bleeding to blindness, even death. New research suggests that, rather than scaring consumers away, these warnings can improve consumers’ opinions and increase product sales
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An Honest Wage: Dollars, Hours, And Ethics
The Huffington Post: In the nation’s capital this month, Mayor Vincent Gray vetoed legislation that would have forced large retailers to pay more than the federal minimum wage, which is $7.25 an hour. Gray was
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Disaster Relief Donations Track Number of People Killed, Not Survivors
People pay more attention to the number of people killed in a natural disaster than to the number of survivors when deciding how much money to donate to disaster relief efforts, according to new research
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Bringing In More Donations to the Cause – At No Extra Cost
Research shows that donors are more generous when they’re asked to give a hypothetical amount to one person before deciding how much to actually donate to a group of needy people.
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An Honest Wage: Dollars, Hours and Ethics
In the nation’s capital this month, Mayor Vincent Gray vetoed legislation that would have forced large retailers to pay more than the federal minimum wage, which is $7.25 an hour. Gray was under pressure from
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Careers and Leadership the Focus of New Psychological Science Blog
Countless professionals spend their workdays facing performance anxiety, low motivation, poor management, and burnout. Others have optimism, enthusiasm, and energy to reach substantial success. Psychological scientists have amassed decades’ worth of research on these traits