Minds on the Road

Signs That Make Us Blue, But Safe

You approach an intersection just as the traffic light is turning yellow. Your decision to either barrel through or hit the brake may hinge on the last billboard you saw. On any car trip, visual stimuli ranging from accident scenes to billboards can evoke emotions. We may feel saddened when More

Hop In!

Welcome to the new APS blog about science of behavior on wheels. In this new feature, we will showcase a variety of research on the habits, behaviors, and emotions we display when driving motor vehicles. The content will stretch across a variety of research areas, including cognition, perception, social interaction More