Members in the Media
From: NBC

Joy From Giving Lasts Much Longer Than Joy From Getting, Study Shows

The holidays are a time for giving and receiving presents, gifts and cheer. 

Two new studies conducted by researchers at the University of Chicago and Northwestern University show that giving to others makes us happier than giving to ourselves.

“If you want to sustain happiness over time, past research tells us that we need to take a break from what we’re currently consuming and experience something new,” says study co-author Ed O’Brien, of the University of Chicago Booth School of Business.

Research findings were published in Psychological Science, a journal of the Association for Psychological Science.

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