APS
31st APS Annual Convention · 2019
Cumulative Accuracy of the Media's Presentation of Scientific Research and Consumers' Interprestation of That Presentation
- Jon Mueller
North Central College - Courtney Tekampe
North Central College - Isabel Brady
North Central College
Abstract
We compared how accurately causal and relational headlines matched the research presented in Google Health News articles and how accurately consumers could determine if the headlines matched the research. Cumulatively, only 31.2% (causal) and 52.8% (relational) of articles were accurately presented by the media AND accurately interpreted by the readers.
Media/Technology