APS
30th APS Annual Convention · 2018
Mere Exposure Makes Negative Pictures Less Likeable
- Natasha Pestonji-Dixon
University of British Columbia - Peter Graf
University of British Columbia
Abstract
A study with 115 participants investigated the general claim that mere exposure suffices to increase preference/liking of events. Participants rated the repulsiveness of neutral and negative pictures, some of which had been subliminally pre-exposed. Surprisingly, results showed that pre-exposed negative stimuli were rated as more repulsive.
Judgment and Decision Making
