APS
30th APS Annual Convention · 2018
Incidental Memory for Color Word Associates Processed in Color Naming and Word Naming Tasks: Is a Blue Sky More Memorable Than a Green One?
- Michael Cortese
University of Nebraska Omaha - Maya Khanna
Creighton University - David Von Nordheim
University of Nebraska at Omaha
Abstract
Incidental free recall was better for congruent color word associates (e.g., sky appearing in blue) than incongruent color word associates (e.g., sky appearing in green) or neutral items (toy appearing in blue) in both tasks. In the color-naming (i.e., Stroop) task, incongruent items were recalled better than neutral items.
Memory
