APS 22nd Annual Convention (2010)

Creativity---Teresa-M.-Amabile_Thumb

Evolving From a ‘Knowledge Economy’ to a ‘Creativity Economy’

Traditionally, creativity has been most often associated with the arts. In some circles, it can even have a negative connotation (think “creative accounting” — Google Enron for details).  However, business organizations actually depend on creativity and, as discussed in “Future Directions in Applied Psychological Research on Creativity,” an invited symposium More