-
Do Anti-Tobacco Ads Work? Ask a ‘Neural Focus Group’
Huffington Post: While watching TV this weekend, I happened on a gruesomely powerful anti-smoking advertisement. It featured former smokers who were missing body parts: a woman with missing fingers, and a handsome young man with two prosthetic devices where his lower legs used to be. Both talked matter-of-factly about their permanent disabilities, which were direct consequences of their long-time cigarette habits. This ad is part of a new, $54-million campaign by the U.S. Centers for Disease Control, the most ambitious and starkest anti-tobacco campaign ever undertaken by the government. Other ads in the campaign show ex-smokers who have had their larynx removed, or a jaw or a lung.
-
How Exercise Could Lead to a Better Brain
The New York Times: The value of mental-training games may be speculative, as Dan Hurley writes in his article on the quest to make ourselves smarter, but there is another, easy-to-achieve, scientifically proven way to make yourself smarter. Go for a walk or a swim. For more than a decade, neuroscientists and physiologists have been gathering evidence of the beneficial relationship between exercise and brainpower. But the newest findings make it clear that this isn’t just a relationship; it is the relationship.
-
To Avoid Stupid Mistakes, Think in French
Bloomberg BusinessWeek: Would you take a bet that offered you an even chance of winning $12 and losing $10? If you’re like most people, you would not. But what if someone offered you the bet in French? New research in the journal Psychological Science suggests that, assuming you understand French, you would. What is going on here? The explanation is not—as a France-bashing wag might suggest—that it’s always good to bet against the French. The same effect appears when wagers are presented in Japanese, Spanish—even English, if it’s a person’s second language.
-
How to Handle Little Liars
The Wall Street Journal: When Cindy Ballagh's 10-year-old son Kaden lost his portable videogame recently, she asked him where he last put it. His answer: on his dresser. After they spent several minutes searching on, under and all around the dresser, she happened to spot the game—buried in his bed. He had been playing with it there the night before and broke a rule by falling asleep with it, says Ms. Ballagh, of Clarksville, Tenn.
-
Featured Interview – Dr. Raymond Green
Online Psychology Degrees: Interview with Dr. Raymond Green: The science behind psychology, and emerging trends in the field Watch the interview here
-
Culture, Not Biology, Shapes Language
NPR: There's no language gene. There's no innate language organ or module in the human brain dedicated to the production of grammatical language. There are no meaningful human universals when it comes to how people construct sentences to communicate with each other. Across the languages of the world (estimated to number 6,000-8,000), nouns, verbs, and objects are arranged in sentences in different ways as people express their thoughts. The powerful force behind this variability is culture. So goes the argument in Language: The Cultural Tool, the new book I'm reading by Daniel Everett.
