The Digital Communication of Misogyny: Key Contributing Factors

Washington, DC · May 2025

Poster · Social

Helina Abraham
Virginia Polytechnic Institute and State University
Caroline DeDecker
Virginia Tech
Kilee Pearson
Virginia Tech
Ivan Savelyev
Virginia Tech
E. Geller
Virginia Tech

Abstract

A survey comprised of 20 TikTok videos was developed to measure perceptions of misogyny presentations online as a function of various personal and sociocultural factors. The analysis of survey data from 124 participants revealed statistically significant differences in misogyny perception as a function of gender, religious affiliation, and political orientation.

Gender

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The Digital Communication of Misogyny: Key Contributing Factors

Abstract

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