The Effects of Optimism and Pessimism on Pro-Environmental Behaviours: Exploring the Role of Self-Efficacy and Perceived Risk

This proposal explores how optimism and pessimism influence pro-environmental behaviors, with self-efficacy and perceived risk as potential moderators. Using an online data collection platform (Prolific), the study aims to test hypotheses on affective states' role in driving environmental actions. Findings will provide insights into emotional drivers for enhancing pro-environmental engagement.