APS
2023 APS Annual Convention · 2023
The Impact of Cultural Values on the Effectiveness of Climate Change Interventions
- Danielle Goldwert
New York University - Kimberly Doell
Social, Cognitive and Affective Neuroscience Unit, Faculty of Psychology, University of Vienna - Jay Van Bavel
New York University - Samantha Grayson
Stanford University - Madalina Vlasceanu
New York University
Abstract
In a randomized controlled trial conducted in over 50 countries, we tested the relative efficiency of the top eleven climate action interventions rooted in social psychology theory. Here, we assess the moderating effects of cultural differences (i.e., individualism/collectivism) on the effectiveness of these interventions at increasing climate action.