APS

2023 APS Annual Convention · 2023

Threat to Sense of Belonging: The Buffering Effects of Social Media Influencers

Washington, DC · May 2023

Poster · Social

  • Taylar Johnson
    University of Louisiana at Lafayette
  • Manyu Li
    University of Louisiana at Lafayette

Abstract

This study examines whether parasocial bonds with social media influencers and cultural similarity to the influencers will moderate the negative relationship between threat to sense of belonging and sense of belonging. It is hypothesized that the moderators will buffer against the negative role of threat of sense of belonging.

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