APS

2023 APS Annual Convention · 2023

The Affect Misattribution Procedure (AMP) Measures Evaluations without Intention or Awareness

Washington, DC · May 2023

Poster · Social

Session: Poster Session VII

Authors

Abstract

Across 7 experiments (N = 2,350), AMP effects were correlated with self-reports of prime influence even when influence was judged for third parties or primes were presented post-hoc; evaluatively extreme primes increased misattribution of AMP effects to target stimuli. These findings support the AMP's validity in measuring implicit evaluation.

Implicit Bias