Is Red Romantic? Implicit Association between Red and Romance

Paris, France · March 2019

Posters · Experimental Psychology

Na Chen
Japan Society for the Promotion of Science
Na Chen
Soochow University
Na Chen
Waseda University
Katsumi Watanabe
University of New South Wales
Katsumi Watanabe
Waseda University

Abstract

The present study examined the implicit association between red and romance using two Stroop word categorization tasks. Results showed red font color could facilitate categorization for romance-related words, but redness categorization was not faster with romance-related words. There was an implicit association between red and romance, and it was asymmetrical.

Perception

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Is Red Romantic? Implicit Association between Red and Romance

Abstract

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