APS
29th APS Annual Convention · 2017
Barbie: I Can(not) be a Computer Engineer
- Megan Fulcher
Washington and Lee University - Kingsley Schroeder
Penn State University - Jen Rabung
Kansas State University
Abstract
This study tests whether a hyper-feminized model (Barbie) can serve as a model for girls’ interest in STEM. Girls were exposed to one of four books that varied by illustration (Barbie or real women) and text (original or feminist). Book type impacted girls’ beliefs about women in STEM.
Gender Issues/Sex Roles