Invested in Goal Pursuit: University Students Spend More Than Half Their Time Pursuing Personal Goals

Poster Session II

Friday May 23, 2025 (10:30 - 11:30 ET)
Keyword: Goals

Abstract: How much time do people invest in their goals? Canadian undergraduates participated in a week-long experience sampling study. They spent 51% of their time on activities benefiting their goal, 23% on unrelated activities, and 26% on activities detracting from it. Time investment patterns varied slightly between academic and non-academic goals.