APS Video Archive
True to form, Dan Ariely packed his Fred Kavli Keynote Address with plenty of jokes and humorous anecdotes in the opening night of the 2016 APS Annual Convention in Chicago. But his 40-minute speech still incorporated plenty of the behavioral science that has made him famous.
Ariely, the James B. Duke Professor of Psychology and Behavioral Economics at Duke University, discussed his years of research, involving tens of thousands of study participants, showing how people cheat or lie just a little — in a way that still allows them to view themselves as generally honest and decent people. From downloading pirated music to walking away with more change than we know we’re owed, we can see our actions as harmless, equitable, or even — in some cases — for the greater good.
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