Cross Cultural Differences

When turning on their TVs to watch the 2006 Olympic Games in Turino, Italy this month, people all over the world will witness the same events. They will be thrilled by the same luge races and awed by the same figure skaters, and they will join in universal bafflement that More

The APS Student Caucus symposium for Research on Socially and Economically Underrepresented Populations or RiSE-UP included presentations by Wonkyong Lee, University of Waterloo; Mercedes Carswell, Michigan State University; and Yuri Miyamoto, University of Michigan. In her presentation, “Cultural Differences in Persuasion: Analysis of North American and Korean Print Ads,” Lee More