Associative Processes

Pacific Standard: As the political philosopher Mel Brooks once noted, it’s good to be king. But according to a new study, it’s also good to simply have the name King. At least, that’s true in Germany. Researchers report Germans with “noble-sounding surnames” such as Kaiser (emperor), Fürst (prince) or König More

Yale University William James Fellow Award Allan Wagner has been a major innovator of powerful concepts that have revolutionized theories of habituation, classical conditioning, and instrumental conditioning. His proposals, in collaboration with University of Pennsylvania psychology professor Robert Rescorla, of the fundamental laws of conditioning provided significant hypotheses that have More

“We’ve known for over 100 years that testing is good for memory,” says Kent State University psychology graduate student Kalif Vaughn. Psychologists have proven in a myriad of experiments that “retrieval practice”—correctly producing a studied item—increases the likelihood that you’ll get it right the next time. “But we didn’t know More