ICPS
2023 International Convention of Psychological Science · 2023
Role of Referent Groups in Perception of Social Norms Around Healthy and Environmentally Friendly Food Choices
- Elif Coker
University of Oxford - Susan Jebb
University of Oxford - Rachel Pechey
University of Oxford - Cristina Stewart
University of Oxford - Michael Clark
University of Oxford
Abstract
Using a representative sample of UK adults (N = 2,488), we investigated whether the use of close vs. distant social referent changed perceptions of social norms around healthy and eco-friendly food choices and their association with the health and environmental impacts of foods chosen in a virtual shopping task.
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