ICPS

2021 APS Virtual Convention · 2021

Social Class and Domains of Prosocial Behavior: A Target's Social Class Elicits Prosocial Intentions of Others Differently in the Cases of Donation and Volunteering.

Virtual · May 2021

Posters · Social Psychology

  • Eun Jin Han
    Sogang University
  • Jinkyung Na
    Sogang University

Abstract

The present research examined how a target’s social class would influence observer’s prosocial intentions in two domains, donation and volunteering. The results showed that, for donation, a low-class target was more effective in eliciting prosocial intention than a high-class target. But the pattern was reversed for volunteering.

Motivation