ICPS
2021 APS Virtual Convention · 2021
Risk and Conformity: Effects of Risk Domain and Culture
- Hessah Alshaalan
University of Warwick - Michaela Gummerum
University of Warwick - Yaniv Hanoch
University of Southampton
Abstract
The current study used a computer-mediated version of the classical Asch paradigm to investigate conformity with others’ risky opinion.We were interested in risk domain (ethical, health/safety, recreational, social) and culture(UK, Kuwait). participants from both cultures exhibited conformity in all risk domains, but was least strong in the ethical risk domain.
Risk