APS
APS Virtual Poster Showcase · 2020
Diversity in Images in Consulting Firm White Papers: A Qualitative Review
- Alexandra Lyew
University of Central Florida - Thomas DePatie
Hofstra University - Michael Chetta
Talent Metrics LLC - Sayeedul Islam
Farmingdale State College, The State University of New York
Abstract
White papers are used by consultants to sell their services. White papers were coded for image diversity (race and gender). 31 papers were coded. Results indicate that 43% of the images were female and 40% of the images were of non-Caucasians. Only 3% included an image of a non-Caucasian consultant
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