The Wall Street Journal:
Is it dark in here, or is it me? In the latest example of the study of “embodied cognition” — the notion that metaphors don’t just help us express abstract ideas but can also shape basic perception — researchers had 40 students recall and describe either an ethical or unethical deed from their past. On a 7-point scale, the students then judged the brightness of the room they were in.
“As predicted, participants in the unethical condition judged the room to be darker than did participants in the ethical condition,” write the authors of the study, which is forthcoming in Psychological Science.
Read the whole story: The Wall Street Journal