But men should still take care with their own appearance, because 21st century women are becoming ever more swayed by physical attractiveness and less concerned with finding a wealthy husband.
The narrowing of the gender gap in western countries means that the traditional priorities of both sexes when looking for a partner have shifted, researchers said.
While men have learned to value women for more than just their curves, women’s increasing financial independence means a man’s appeal is no longer directly linked to the size of his wallet.
Psychologists from York University surveyed 12,000 people in more than 30 countries to find out what their priorities were in choosing a partner.
Read the whole story: The Telegraph