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The Shape of a Logo Has a Powerful Impact on Consumers

People reacted very differently to a product depending on whether the logo shape was angular or circular. ... More>


The Temptation of Co-Working Spaces


The Energizing Effect of Humor

Watching funny cat videos at work may not be such a bad thing after all, as new research suggests that humorous stimuli can help people persevere in completing difficult tasks. ... More>