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The Psychological Science Behind an Oops Moment
Over the last week or so, the phrase “brain freeze” has taken on a new meaning and caused a bit of media frenzy – first over Rick Perry’s debate flub on television, followed immediately by Herman Cain’s floundering on a question. A moment like this can happen to the best of us, whether it is captured live on national television or in private. The media has focused extensively on these two politicians and their momentary lapses in memory, but perhaps it is time to examine the psychological science of these kinds of brain-freeze moments and why they occur.... More>
