Currently browsing "Responsibility"

When We Use Fate As A Scapegoat


Belief in Fate: A Way to Avoid Making Tough Decisions?


When Faced With a Hard Decision, People Tend to Blame Fate

Difficult decisions tend to make us feel stressed and uncomfortable. New research suggests that we deal with such difficult decisions by shifting responsibility for the decision to fate. ... More>


Building Your Brand’s Warmth and Competence


How Warm Is Your Brand?

People tend to see companies and brands the same way they perceive, judge, and behave toward one another. That can drive their preferences for products or providers. ... More>