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Customer Loyalty May Depend on the Race of a Company’s Leader

Using a combination of experimental and archival data, researchers find that consumers are more likely to turn their backs on black leaders compared to white ones. ... More>

Jennifer Richeson Named Guggenheim Fellow

APS Fellow Jennifer Richeson has been selected as a 2015 Guggenheim fellow in recognition of her innovative research examining psychological phenomena related to cultural diversity. ... More>

Stop mocking Starbucks’s ‘Race Together.’ It could actually lead to useful conversations about race.

Across America, whites are biased and they don’t even know it

Bad Drivers? No, Just Bad Stereotypes

Unfounded stereotypes of particular groups as “bad drivers” are regrettably common, but new research helps explain how these pernicious stereotypes emerge. ... More>