Currently browsing "Perception"
APS Fellow Keith Rayner has been named a 2014 William James Fellow Award recipient for his contributions to the basic science of psychology. ... More>
People tend to see companies and brands the same way they perceive, judge, and behave toward one another. That can drive their preferences for products or providers. ... More>
Humans are able to smell sickness in someone whose immune system is highly active within just a few hours of exposure to a toxin, according to new research. ... More>