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Your Name Impacts How Others Judge You


Baby names in frontier states are more unique


Study reveals parents in frontier states more likely to give babies unusual names


Naming Tools Is a Hands-On Task

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You don't just need your eyes to think of the name of a tool; your hands get involved, too. A new study finds that people are slower to identify a picture of a tool if its handle is pointed toward a hand that is busy squeezing a ball.... More>


What’s in a Name? Initials Linked to Success, Study Shows

Do you like your name and initials? Most people do and, as past research has shown, sometimes we like them enough to influence other important behaviors. For example, Jack is […]... More>