Currently browsing "Choice"

Background Music Influences Buying Behavior

The style of music playing the background can nudge consumers towards choosing pricier products. ... More>

Observer Article

Being Choosy About Choosing

Choices are expressions of personality and acts of individuation, but they also are acts of communication. In a talk sponsored by the Society for the Teaching of Psychology, Sheena Iyengar described a variety of studies demonstrating how our choices do not always reflect our stated preferences. ... More>

Everything You Thought You Knew About Love is Wrong

New Research From Psychological Science

A sample of new research exploring: heuristics and intertemporal choices; dissociation between written and spoken language; and vocal signals used to evaluate job candidates. ... More>

Royal Baby Name ‘Charlotte’ Makes Top 10 List