Currently browsing "Charity"
Oh, the humanity. Putting faces on social causes.
Back in the 1940s, the U.S. Forest Service began a public service campaign aimed at preventing forest fires. It featured Smokey Bear, a humanized caricature of a bear wearing blue […]... More>
A Cognitive Earthquake: Who’s Really In Need?
In January 2000, an earthquake shook China’s mountainous Yunnan province. It was a moderate earthquake and killed only seven, but it leveled more than 40,000 homes and injured thousands of […]... More>
The Power of One: The Psychology of Charity
Mother Teresa famously said: “If I look at the mass, I will never act. If I look at the one, I will.” There are worse people to turn to for […]... More>



