Currently browsing "Charity"

A Cognitive Earthquake: Who’s Really In Need?

In January 2000, an earthquake shook China’s mountainous Yunnan province. It was a moderate earthquake and killed only seven, but it leveled more than 40,000 homes and injured thousands of ... More>


The Power of One: The Psychology of Charity

Mother Teresa famously said: “If I look at the mass, I will never act. If I look at the one, I will.” There are worse people to turn to for ... More>


Getting Into a Benefactor’s Head


Donate to Help? Only if Nature Caused the Disaster

The world has had a tough couple of years with wars, hurricanes, oil spills, and floods. Donations are requested, but how likely are you to donate? ... More>


Why Do We Give? Not Why Or How You Think