The study, which compared Smirnoff Red Label plus Squirt (a lemon-lime soda with no caffeine) with the vodka with Diet Squirt, found that the diet cocktail increased BAC by 18%. That’s almost as much as having an additional standard drink and was enough to tip people from being under the legal limit for driving to being unsafe to drive.
“One of the key things we found was that even though BAC peaked 18% higher in the diet condition, [participants] didn’t feel any more intoxicated and they didn’t feel any different as to how willing they were to drive a car,” says the study’s lead author Cecile Marczinski, who is an assistant professor of psychology at Northern Kentucky University.
Read the whole story: TIME
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