We make decisions all the time and often in uncertain circumstances. Elke Webers research focuses on how we judge those choices, the decisions we end up making, and individual and cultural differences in risk-taking. Specifically, her research examines behavioral models of decision making and how to measure and model risk-taking behavior. Her work has tied together psychology and economics, by examining risky financial decision making. Additionally, she studies environmental decision making, for example, how people respond to climate change and ways in which policymakers can present programs to the public to make them most effective.
August 15, 2011