The Effects of Healthy and Unhealthy Descriptive Norms on Snack Choice
Poster Session XI - Board: XI-
Sunday, May 30, 2010, 8:00 AM - 9:00 AM
The effects of healthy and unhealthy descriptive norms on snack choice were examined. Although healthy descriptive norms lead to healthier snack choices (62.86 percent fruit over candy), compared to a control condition (38.71 percent), an unhealthy descriptive norm does not lead to less healthy choices (72.72 percent), Chi2(2) = 8.03, p = .018. Implications are discussed.
Subject Area: Personality/Social