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Poster

A Nonconformist Interpretation of the Asch Experiments: Values, Pragmatics, and Moral Dilemmas
Bert H. HodgesGordon College
Anne GeyerCase Western Reserve University
 
Saturday May 31, 2003; 8:00 AM - 9:00 AM
Grand Hall East
Primary Subject:  Personality/Social   Secondary Subject: General  
 
Abstract:
Asch's (1951) studies of majority influence hardly seem a hot topic, but it is believed that neither Asch nor others have captured the studies' moral and social complexities. A new theoretical approach illuminates average participants' behavior as "localized error to realize larger truth," and offers alternative predictions to conformist accounts.